Life Is Why
Dallas/Fort Worth based-company Graham Hart Home Builder is proud to support the American Heart Association, the world’s leading nonprofit organization focused on heart and brain health for all, through Life Is Why™, a cause marketing campaign benefitting the American Heart Association. Life Is Why inspires consumers to celebrate their reasons to live healthier, longer lives – by giving.
Through Life Is Why, Graham Hart built a benefit home in the North Fort Worth Talon Hills community to support the Association’s mission. The recent sale of the home, built with donated or discounted vendor expenses, resulted in a donation of $60,903 to the Association.
“Graham Hart and our partners believe that every person should be able to live a healthy, long, high-quality life free from the devastating effects of cardiovascular disease or stroke,” said Brandon Tatta, division president at Graham Hart. “This project was especially meaningful, because while the home was under construction, the spouse of one of our team members suffered a heart attack. It hit close to home and solidified our determination to deliver a meaningful donation to the American Heart Association.”
Graham Hart joins several national companies, including AT&T, Big Lots, Kroger and Stein Mart in supporting the campaign. Donations through Life is Why’s participating supporters – no matter the amount – allow the Association to:
- Fund research that can improve the health outcomes of heart and stroke patients;
- Train more than 2.5 million high school students in CPR annually; and
- Support the work of local entrepreneurs and organizations working to improve health outcomes in under-resourced communities.
“Together with Graham Hart and the benefit home, we are creating healthier communities,” said Dr. Sunita Koshy-Nesbitt, president of the American Heart Association’s Dallas Board of Directors. “The Life is Why campaign provides individuals the opportunity to honor their reasons to live a healthy life by supporting the mission of the American Heart Association.”
To learn more about the Life Is Why campaign and other participating companies, please visit www.heart.org/lifeiswhy.