A new ghost kitchen concept featuring fajitas-only delivery will be launched in Fort Worth this month. The first concept of its kind, EAT FAJITAS is the brainchild of chef and entrepreneur Lanny P. Lancarte, II; founder and owner of Righteous Foods.
EAT FAJITAS will centralize its focus of fajita platters and sides, custom margarita packs and desserts including Lancarte’s legendary churros and custom paletas made by MELT Ice Creams. The delivery radius is wide enough to cover nearly all neighborhoods in Fort Worth.
Keeping the menu simple was important to Lancarte to ensure quality, consistent and quick service to homes and offices that don’t have time to wait around.
“The spices of Tex-Mex have always run through my veins. For many years Tex-Mex got a bad rap as the step-child to Mexican cuisine, but I believe the time has come to wave the Tex-Mex flag with pride as one of the very few regional cuisines our young country has,” Lanny Lancarte, owner of EatFajitas.com said. “We believe focusing on one excellent menu item can showcase our mastery of the most fun and user friendly, shareable dish Tex-Mex has. Paired with a fresh margarita, we can deliver a house fiesta right to our customers doorstep.”
Customers will be able to order directly from the website, www.eatfajitas.com, or through the EAT FAJITAS app, available through the Apple App Store or Google Play store.
The passing of legislation on alcohol delivery in the State of Texas last year, coupled with additional changes during the COVID-19 pandemic, make this an ideal time to launch the delivery only service of EAT FAJITAS and the Margarita Packs.
“We’ve actually had the margarita concept in the works for a while; the pandemic gave us an opportunity to test launch out of the Righteous Foods kitchen,” Lancarte said. “The concept is perfect for our moment in time, delicious food delivered to your home for small groups of people that won’t have to worry about cooking or cleaning.”
The recent COVID-19 pandemic has forced many restaurants to rethink their models but has also presented opportunities for them to adapt and evolve. The app and delivery system ensure EAT FAJITAS can bring high-quality food and margaritas to customers for reasonable prices.
The ghost kitchen concept is new for Fort Worth and provides a different delivery experience by using a dedicated professional and highly trained staff, instead of relying on a third-party-app. Growing concerns over the privacy and fees for customers, along with maintaining brand consistency, was the main reason Lancarte decided to create his own delivery service.
Five years ago, Lancarte launched a health-conscious concept, Righteous Foods, ahead of its time to meet a new wave of customers desiring clean eating. Opening Righteous came after closing his nationally acclaimed Lanny’s Alta Cocina Mexicana which helped revolutionize the fine dining scene in Fort Worth introducing the market to tasting menus, wine pairings and a constantly evolving progressive menu.